Now Open in Union City

Your everyday extraordinary
starts here

At Cutie Alley, we believe the little things — a perfectly found piece, that moment of delight when something just fits — are what make life beautiful. Step in and discover what makes your day brighter.

Explore Our Collection Visit Our Store

Loved by hundreds of happy customers in Union City

Cutie Alley retail store interior with curated merchandise displays

New Arrivals

Fresh styles just landed this week

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✦ Free gift wrapping on all orders ● ✦ New arrivals every week ● ✦ Located in the heart of Union City ● ✦ Come say hello — we'd love to meet you ● ✦ Free gift wrapping on all orders ● ✦ New arrivals every week ● ✦ Located in the heart of Union City ● ✦ Come say hello — we'd love to meet you ●

Curated retail products displayed at Cutie Alley

Est.
Union City

Customer browsing selection at Cutie Alley store

100%

Curated with care

Our Story

A little corner of the city
made just for you

Cutie Alley opened its doors on Alvarado Boulevard with one simple conviction: shopping should feel like a discovery. Not a chore. Not a scroll through a screen — but a real, tangible moment where something catches your eye and makes you smile.

Every item on our shelves is hand-selected with the same care we'd give our own homes. We're your neighbors here in Union City, and we pour that local love into every purchase, every interaction, and every corner of our store.

Hand-Picked

Every piece chosen with intention and care

Local & Proud

Proudly serving Union City and beyond

What We Offer

Find your favorite things

From statement pieces to everyday essentials, browse our curated categories and discover something that speaks to you.

Fashion and apparel collection at Cutie Alley

Fashion & Apparel

Trend-forward pieces that feel like you

Accessories

The finishing touches that make it yours

Home goods and lifestyle products at Cutie Alley

Home & Living

Beautiful things for your everyday spaces

Call Us to Ask About Our Latest Stock

Easy Shopping

Browse in-store or reach out by phone — we make it simple

Made with Love

Every item is selected with genuine care and attention

Right in Town

Conveniently located on Alvarado Boulevard in Union City

Get in Touch

We're always happy to help — call or email anytime

Come Say Hello

We'd love to see you

Visit Our Store

Address

31824 Alvarado Blvd
Union City, CA 94587-3913

Phone

(510) 432-5617

Call us now →

cutiealley94@gmail.com

Send us a message →

Send Us a Message

Have a question or just want to say hi? Drop us a line and we'll get back to you.

Your next favorite thing
is waiting for you

Stop by Cutie Alley on Alvarado Boulevard, or give us a call — we're always happy to help you find exactly what you're looking for.

Call (510) 432-5617 Get Directions

Your everyday extraordinary starts here

A little corner of the city made just for you